Friday, August 14, 2009

Pitch activity -- are we coming out of the recession?

I am not sure what everyone else is experiencing, but we are seeing a significant increase in pitch activity compared to the first and second quarter. Granted, some of this is a function of clients inviting another agency to pitch. If there were three agencies in the final in a few years ago, now it is not uncommon to have four agencies in the finals now. Whether it is more agencies pitching or more pitches, it is still nice to see an increase in activity.

Even training, which is tends to follow the business cycle very closely is way up for Filament compared to the first half of the year. Hopefully this means that the worst is over.

What is everyone else experiencing? Is the second-half shaping up to be better or worse than the first-half of '09?

-Mark Schnurman
Pitch Consultant

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